Our Goal

Consider us your team

We are a team of agency folks who have worked on the Agency Analytics and Data Science initiatives. We understand the grind it takes to manage campaigns, attrition, knowledge transfer gaps along with endless campaigns, reporting and guiding clients on making decisions quickly.
We are here to support you.

Services

What do we offer

Talent Solutions

A client may need 10% Director or 50% Manager or 80% Analyst. Let us know. We have talent at various levels that are available to support your needs. We are available to provide these at a fraction of cost of FTE.

Marketing Mix/Attribution Partnership Support

MMM support whether it relates to Data delivery, or model delivery, or being prepared to work with a new vendor, let us know.

If you are considering, or reconsidering, an MMM/MTA partnership, we provide guidance on the right approach.

Reporting and Dashboarding

Our team specialises in automating and imprving the current reports and Dashboards and help your team in delivering these for your clients.

Media Testing and Guidance

Understanding the needs of a test, the KPIs that need to be at the front, and the strategy that is needed to understand the success of these inititives is something we pride in. Whether you are considering a new A/B test, or the best way to measure it, and unsure of the sample size, let us be your team.

Reviews

Brian Pressman

Executive Director Omnicom Media Group

Navi and I worked together to collect media data for MMX measurement. She served as the project manager to oversee the timeless and accuracy of all data collection. In our brief time working together I found her to be very knowledgeable about all ROI based measurement models including MTA and custom attribution.

Benefits of Media Analytics

Emphasize the benefits: Instead of just listing the features of your services, focus on how they can benefit your clients. For example, if you offer social media analytics, highlight how this can help businesses understand their audience better and make informed decisions about their marketing strategies.

Showcase your expertise: Highlight your team’s experience and qualifications in the field of media analytics.

Provide case studies: Real-life examples of how your services have helped previous clients can be a powerful way to demonstrate the value of what you offer.
Highlight your technology: If you use cutting-edge technology to deliver your services, be sure to showcase this.
Use visual aids: Where possible, use charts, graphs, and other visual aids to help illustrate the insights your services can provide.